Melton BID works strategically to support the long-term success, visibility and resilience of the town centre.
Through strong partnerships, we help raise Melton’s profile, strengthen its visitor appeal and ensure local business voices are represented in wider conversations about the town’s future.
By working with partners, stakeholders and businesses, Melton BID supports shared priorities around tourism, access, town centre experience and economic growth.
Our vision is to help position Melton as a distinctive, confident and thriving market town where businesses can succeed and visitors are encouraged to explore.
Melton BID builds strong and active partnerships with key organisations across the town, including Stockyard, Melton Mowbray Town Estate and Melton Borough Council.
By working together, we can align activity, share insight and support projects that strengthen Melton’s town centre offer.
These partnerships help raise the town’s profile, improve collaboration and support a more joined-up approach to Melton’s future.
Melton BID supports the UK Town of Culture bid, helping to raise Melton’s profile and position the town on a wider cultural stage.
Working alongside Melton Borough Council, Stockyard and Melton Mowbray Town Estate, we support collaborative activity that showcases Melton’s unique identity.
This work helps promote the town’s cultural strengths, attract wider attention and create new opportunities for Melton’s businesses and community.
Melton BID contributed to an advocacy document on business rates as part of The Leicestershire Market Towns Group.
This collaborative piece helps highlight the challenges facing market town businesses and the need for fair, supportive conditions.
By taking part in wider advocacy work, Melton BID helps ensure local business voices are represented beyond the town.
Melton BID carried out a business car parking survey to gather feedback from local businesses.
The survey helps build a clearer understanding of access, parking needs and the challenges businesses face around town centre transport.
This insight supports future planning and helps ensure business views are considered in decisions that affect access to Melton.
Melton BID works with Discover Melton to strengthen and promote the town’s tourism offer.
Through collaboration and shared promotion, we help showcase Melton’s attractions, events, businesses and visitor experiences.
This supports wider awareness of the town and helps encourage more people to visit, explore and spend time in Melton.
to strengthen insight, improve targeting and enhance communication with levy payers.
to enhance data, improve connectivity and support town centre performance.
supporting strategic collaboration and helping shape opportunities for Melton’s future growth.
helping shape the strategic direction and long-term vision for the town.
